{"id":5964,"date":"2026-06-02T06:47:16","date_gmt":"2026-06-02T06:47:16","guid":{"rendered":"https:\/\/xantalllavina.com\/?p=5964"},"modified":"2026-06-02T06:47:16","modified_gmt":"2026-06-02T06:47:16","slug":"elisenda-bou-si-emprenedors-i-directius-no-es-plantegen-usar-agents-dia-es-quedaran-enrere","status":"publish","type":"post","link":"https:\/\/xantalllavina.com\/?p=5964","title":{"rendered":"Elisenda Bou: \u00abSi emprenedors i directius no es plantegen usar agents d&#8217;IA, es quedaran enrere\u00bb"},"content":{"rendered":"<p><span class=\"itemaudio_slashVertical__RzSDy\">El \u00abRevoluci\u00f3 4.0\u00bb, presentat i dirigit per Xantal Llavina, arrenca amb Elisenda Bou-Balust, experta en IA, que analitza grans reptes globals com les ciberamenaces, els agents aut\u00f2noms, la manipulaci\u00f3 digital o l&#8217;impacte de la IA en la cultura i el cinema. Tamb\u00e9 alerta dels riscos de models capa\u00e7os de detectar vulnerabilitats inform\u00e0tiques i defensa la necessitat de protegir-se davant els mals usos de la tecnologia. A \u00abCiber 4.0\u00bb, Albert Tort i Laura Caballero aborden l&#8217;augment exponencial dels ciberatacs i el paper de la IA en amenaces com el phishing o el ransomware. Finalment, a \u00abConnexions\u00bb, Laura Gil i Fernando Gordo presenten Control Tower, el projecte tecnol\u00f2gic de Damm que utilitza dades i IA per supervisar i optimitzar en temps real la cadena de valor de la companyia.<\/span><\/p>\n<p>&nbsp;<\/p>\n<a href=\"https:\/\/www.3cat.cat\/3cat\/elisenda-bou-si-emprenedors-i-directius-no-es-plantegen-usar-agents-dia-es-quedaran-enrere\/audio\/1282116\/\" target=\"_blank\"  class=\"qbutton \" style=\"\">veure m\u00e9s...<\/a>\n","protected":false},"excerpt":{"rendered":"<p>El \u00abRevoluci\u00f3 4.0\u00bb, presentat i dirigit per Xantal Llavina, arrenca amb Elisenda Bou-Balust, experta en IA, que analitza grans reptes globals com les ciberamenaces, els agents aut\u00f2noms, la manipulaci\u00f3 digital o l&#8217;impacte de la IA en la cultura i el cinema. Tamb\u00e9 alerta dels riscos&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5962,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60,26,42],"tags":[],"class_list":["post-5964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-catalunyaradio","category-radio","category-revolucio"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/posts\/5964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5964"}],"version-history":[{"count":1,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/posts\/5964\/revisions"}],"predecessor-version":[{"id":5966,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/posts\/5964\/revisions\/5966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=\/wp\/v2\/media\/5962"}],"wp:attachment":[{"href":"https:\/\/xantalllavina.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/xantalllavina.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}